Discover the clarity of aqua

Aqua, with its clear brilliance and oceanic hue, held a place of profound significance in ancient Mediterranean civilizations. From the gleaming walls of Minoan palaces to Egyptian tomb paintings, this crystalline color captured the essence of the sea. Many spiritual traditions connect aqua to healing properties and mental purification, while its presence in nature, from tropical waters to precious stones, reinforces its universal appeal. In color psychology, aqua brings mental clarity and emotional balance—much like the refreshing effect of water itself. Aqua is used in contemporary design and branding to signal innovation and wellness, making it a popular choice for healthcare, technology, and lifestyle brands.

The hex code #00E5EE represents pure aqua in web design, achieved through balanced RGB values (R: 0, G: 229, B: 238) that emphasize green and blue. For print materials, designers use CMYK values of C: 69%, M: 0%, Y: 30%, and 0% black to reproduce aqua's characteristic brilliance. This CMYK formula relies heavily on cyan as its base, with a touch of yellow to add warmth, while the absence of magenta and black maintains the color's clarity.