Wix.com Launches First Verticalized Solution, WixHotels
Enabling Hotel and B&B Owners to Drive Growth and Manage Reservations With a Commission-Free Booking Engine
TEL AVIV, Israel, Aug. 6, 2014 — Wix.com Ltd. (Nasdaq:WIX), a leading global web development platform, announced today the launch of its first vertically tailored solution, WixHotels, a complete booking engine that is fully integrated into a Wix website. Wix’s core products answer the needs of all business verticals, and with its new verticalized solutions, the company is extending its offering to more deeply address the niche needs of specific industries.
While many travelers today research hotel rooms via online booking websites, most of them visit the hotel’s website before actually booking. Furthermore, travelers are booking their reservations directly on hotels’ websites at an increasing rate, making an appealing website with an integrated online booking engine essential for a hotel owner’s business. Before WixHotels, hotel owners were limited in their options to take and manage reservations to either integrating expensive and complex booking systems or offering rooms via third party booking websites at a sizable commission per transaction.
WixHotels offers a complete booking engine that is fully integrated into a Wix website for hotels, B&Bs and vacation rentals. This code-free product makes it simple to build and maintain the room inventory complete with pricing, booking, reservation and payment management capabilities. Available through the Wix App Market, WixHotels is not limited to reservations made through the website. Through their Wix dashboards, hotel owners can easily add reservations made elsewhere and manage their entire room inventory in one place. WixHotels is fully optimized for mobile devices, enabling potential travelers to book a room on the go.
“Wix offers a robust and comprehensive platform for all business owners. Our new verticalized strategy lets us build on this solid foundation by adding more layers and enhancements that cater to the specific needs of each industry,” said Avishai Abrahami, Wix Co-Founder and CEO. “WixHotels is the first release designed for a specific vertical. It frees hotel owners from relying on third party vendors who charge commission, turns a hotel website into an engine for driving growth and creates a hub for managing all aspects of a hospitality business.”
WixHotels beta version is free, and like other Wix products, it will become a freemium feature upon its full release.
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