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Elegant Logo Design Tips
Know Your Audience
Does your customer base like the finer things in life? Do you sell luxury goods or want to portray a feeling of sophistication? If so, then an elegant logo is for you. It will show customers that your product or service offers them nothing but the best.
Play with Typography
When it comes to choosing fonts for your elegant logo design, you’ll want to choose one that’s clean and chic. Calligraphic and Serif fonts are great choices for this reason. Many elegant logos just use typography in their design. This makes the choice of font that much more important.
Keep Colors Basic
For this type of logo, you’ll want to keep your color scheme very basic. White and black will give your brand a feeling of formality and elegance that can be paired with a font color. For other color choices, try and use classic muted shades and pastels.
Make it Memorable
Symbols aren’t an essential element of an elegant logo, in fact many higher-end brands go without. But if you do decide to add an icon, shape or symbol to your logo, you will need to keep it simple to stay in line with the other elements.