I'm working on making changes to an existing Wix site for a client. They have a bunch of identical pages with slightly different text on each one. I've been trying to encourage them to switch the 50+ pages to one dynamic page with variable content (to streamline the site), but they are convinced that the current set up has improved their search engine rankings. Is that true? Would their search rankings decrease if I were to convert over to one dynamic page?
Thanks in advance for your help!