This is a guest post by Nina Mufleh
Check out her Wix website: www.nina4airbnb.com
Two months ago, I created a Wix powered website that received over 455,000 hits, millions of impressions on social media and helped me achieve my goal of landing interviews with dozens of companies in Silicon Valley.
I created this website because after a year of submitting my resume to hundreds of job openings at dozens of companies, I was making very little progress. I couldn’t tell if my resume was even being read for some of the roles I was applying to. One thing I knew for sure was that I wasn’t standing out because I was using the same tactics as everyone else.
I’m a marketer and a storyteller by trade, so I knew how to focus on content and refocus my job search in a way that would attract attention and generate chatter. One of the first things I did to get my campaign off the ground was create a designated website. I designed an online report that focused less so on my past work experience, and more so on what I can do for my ideal company. There was only once catch: without any technical skills, I struggled to find a developer that could build my website quickly and at a low cost. That’s when I began searching for tools that I could use to build the site myself without any coding.
Wix was the only website development platform that gave me the freedom and flexibility to design the site the way I wanted to. While they have great templates, which I’ll likely use in the future, I chose to work with a blank canvas that allowed me to drag and drop elements of my site that I worked with a designer to create.
This past week, I updated my website to include the key marketing takeaways from the success of this campaign. I hope that these lessons will serve Wix Blog readers well – and perhaps these tips will help you land your dream job too!
To learn more about these takeaways and for detailed advice on how you can apply the lessons to your next campaign, please visit: Nina4Airbnb.com/whitepaper.
Curious as to what Nina’s up to now? Find out whether or not she got the job in this article from Inc.
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