Hagit Kaufman

VP Design & Brand

Hagit joined Wix.com in 2007 and has been leading Wix's Design Studio since 2008.


Hagit leads a team of 80 designers who are in charge of creating Wix' amazing web design, user experience and eye-catching promotional related content. As the company's authority on all things design, Hagit is also the mastermind behind the company's branding.

Prior to joining Wix - Hagit experienced as an entrepreneur, creating a ready-made language of assembly instructions for world leading brands.