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BREAD & BUTTER
::: RICE & RAMEN NOODLES:::4hrsKNOWING HOW TO SURVIVE ONLINEFirst things first: we gotta eat, and online its survival of the freshest! This doesn't mean your digital diet must consist of caviar, champagne and truffles, but if you even think about making money DIY style, its content has got be freshly baked each and everyday. You must also know what guests to your world want to see on your menu: sweet bread, wheat bread or something in between?:::WE WILL LEARN HOW TO:::- Sift through your content & shake out your best ideas- Knead the dough of your creativity- "Bake" your own website using wix.com- Put your digital shingle out on your taglines and social networks- Make your own special blog, podcast and video recipesDetails:- Avoid the most frequent mistakes digital businesses make online with friends- Shared videos, photos and music can promote your business- Do's and don'ts for Status Updates- Use your next 3D get together with Friends to help you get more page/site visits- ERASE,ERASE,ERASEe g o p l a n e t NOW Podcast :::SCHEDULE your time on:::Wednesday - 10:00-2:00 (Each class can be customized to fit your time & content needs).:::THE COST:::$125Students enrolled in an accredited institution, unemployed and mature learners ask about the 25% discount.
BUSINESS
::: PINEAPPLES & ORANGES:::4hrsLEARN HOW MAKE WHAT YOU HAVE TO OFFER SCANNABLE. Is it too organic for digital consumption? Is your product or service tagged for eCommerce? At the end of the day, we're doing all this for an important reason, make sure your business motivation isn't a secret. :::WE WILL LEARN HOW TO:::- Ways to access our soul inspiration by separating digital noise from digital poise- How to use PayPal business accounts for eCommerce- How to cross-link web sites with yours and what to do to drive traffic to your web site once you do- Identify your 'digital hubs' and what they teach you about your own emerging digital brand- Segway multiple communications into brand messaging- Use Google Business basic free services such as Analytics and AdSense, Twitter and Facebook stats to identify and modify messaging, customer service needs, etc.:::SCHEDULE your time on:::Monday - 12:00-1:00ORFriday - 10:00-12:00(Each class can be customized to fit your time & content needs).:::THE COST:::$120Students enrolled in an accredited institution, unemployed and mature learners ask about the 25% discount.
BRANDING
:::WHAT INSPIRES YOU? :::4hrsHOW TO BRAND YOUR CONTENTAfter you've got your bread & butter and basic business needs met, its time brand what makes you special on the internet. In the third course,:::WE WILL LEARN HOW TO:::- Tell what makes a brand a brand- Identify your own unique brand- When to have more than one email account & how to use them- Choose & use Facebook or Twitter to create & maintain viable social networks for your websiteFind your voice: clearly and consistently articulate your product/service message using your own answers to the final quiz! (2hrs)In the second half of this course you'll learn how to pull all the ingredients together for that awesome meal-- you know that one with all the best ingredients you can get? In the FINAL course,:::WE WILL LEARN HOW TO:::- Develop your own unique brand- Determine if branding is for you and what to do with your online presence if it is not.:::SCHEDULE your time on:::Tuesday - 9:00-1:00ORWednesday - 10:00-2:00(Each class can be customized to fit your time & content needs).:::THE COST:::$150Students enrolled in an accredited institution, unemployed and mature learners ask about the 25% discount.
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07 We'll Learn.mp3
