Our Story
Who is Jenni with an "i"Jenni has worked in a variety of fields ranging from social media and marketing to entertainment to mobile technology in both Los Angeles and San Diego. Her specialties include implementing, managing and monitoring both Social Media and On-Line marketing strategies with smalll buisiness, large copmanies, start-ups and one-on-one consultations. She’s versed in a variety of social media tools & sites and is always "ahead of the game". Please read Jenni's resume for mor details.
Catalogue
Resume
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EducationB.A. in Communication California State University San Marcos2007SkillsSocial Media Marketing. Product Management. Product Marketing. Video Editing. SEO. Joomla. Mobile Applications. Mobile Marketing.Mobile Devices. Office ManagementExperienceFlagship Cruises and Events San Diego, CA August 2011- Current Marketing & Social Media ManagerManage and implent all social media campaignes.Update the Flagship website on a daily basis using the CMS, Joomla.Manage all online & offline SEO.Work closely with Sales team and Operations for all potential and current partnerships.Maintain Media listsResposible for all promotions and contestsMonitor trends in social media tools.Strategize with and educate the management team and others across the company on incorporating relevant social media techniques.Measure the impact of social media on the overall marketing efforts.GoTV Networks San Diego,CAAugust 2010- July 2011Product Manager & Content EditorManaged a variety of projects such as ESPN WAP Promotions, Call On Faith, Susan Millers Astrology Zone, Barnes & Noble Nook Apps: Oprah, NHRA, Astrology Zone, and more.Implemented project schedules and requirements with engineers and developers for new features of current applications or new prospective partnerships.Created & executed project plans and revise when appropriate to meet changing needs and requirements for both the client side and company sideProvided potential partners with accurate price and time estimates.Monitored reports, downloaded numbers and sent key strategic marketing objectives based on performance and demographicsUsed Google Analytics to gather specific reports and information for current WAP projects Social Networking Projects: Launched and updated companys Twitter. Designed the companys iFrame Facebook Page. Assisted the design team with creative insights and objectives for multiple current and potential products.Edited and screened content according to all mobile carrier guidelines and across multiple mobile wireless platforms such as iPhone, Android, Blackberry, iPad, Nook, and more.
(Experience continued)Thomas Winter Cooke Santa Monica, CA April 2010-August 2010Executive Assistant •Set up appointments and managed CEO's busy calendar.•Coordinated meetings as well as International and Domestic travel arrangements for CEO and clients.•Researched upcoming potential commercials•Maintained / updated bid log .•Public Relations & Social Networking using Blogs, Facebook and Twitter.•Liaison between Directors, Producers, and Advertising Agencies .Moonscoop/Kabillion Woodland Hills, CA September 2009- January 2010Interactive Online Marketing Assistant Junior Project Manager / Marketing Coordinator for Rob Dyrdeks Wild Grinders. Produced 1-3 minute clips for marketing and promotional use for Rob Dyrdek's animated series Wild Grinders. Web Producer of promotional material for the animated series Hero 108. Maintained social media sites such as YouTube, Facebook and Twitter for Hero 108 and Wild Grinders. Delegated projects with editors using Avid and Final Cut Pro. Light editing using Final Cut Pro
Blog
Blog
What does Google+ mean fo businesses an brands? It seems obvious for a busieness to create an account on the next happening thing on the social web. But should busienesses be active on networks that may not necessarily consist of their customers/fans? I created a page for the business I work for and added people and other companies in my circles, edited our profile and posted content. All I heard was crickets. No one was "plus1ing", commenting, or sharing info with us! I know I should be patient and at least wait till we get 15 followers but it seems like a waste of time to put energy into a newtwork that no one is really active on. After doing some research and testing, I found that what Google+ is good for is SEO. Of course Google would make sure their search engine would crawl on their own netwroks articles! So although you may not feel that Google+ is necessary, it really does help in the SEO department! So keep "Plus1ing" and keep posting to your personal and business page, something tells me Google will succeed in their social network.
