Nashville Home Locator
Right away on this website you can tell who you are dealing with from the attractive photos of the agents. The navigation section is well-organized and clear. You can access specific areas of the website right from the home page following the three-click rule. A rolling set of images shows highlighted properties, and an explanation of the agency’s services is also given. There is also a page that you can fill out with information about your home to receive a free evaluation of its value. This is a great tool to have on your real estate website because it draws people in without them having to worry about being obligated to you. This website organizes the information well and is not overly done; it’s a good example of a lot of information in a small space.
Studio Immobiliare Rubino
With striking graphics of properties and a very slick feel, this website is an example of using Flash to its full potential. The website is in Italian and English, appealing to an international market. The Welcome page is short enough that you don’t have to scroll to read it but thorough enough that you know what the agency does. The About page has a map so you can find the agency’s office, and the classy feel is continued with good use of graphics and color. Use this website as an example of the use of graphics and color to create a feeling of elegance and class.
Go for Dira
Although this website is not in English (it is an agency in Israel), the design earns it a spot as a top real estate agency website. The use of Flash and images is well done and, even it you can’t read the text, you know what is being presented on the pages. You can click each image of the rolling pictures of properties to see a larger version of the image. Each section is well-organized and clear. Use this website as an example of international appeal and the use of images to get your message across.
Winchester Apartments
One word describes this website: cool. The use of color, images, and Flash make this a very well-done real estate agency website. The effects are not overdone and do not distract from the content. You have to be careful not to get carried away with all of the cool and slick effects you can do with Flash, and this website is an example of just enough Flash to be attractive yet useful.
Fatzer Appraisal Group
This real estate agency website is an example of how simple is sometimes the best. Straightforward design with the content as the main focus, it explains the services and philosophy of the agency clearly. The navigation is simple, and the website is not large. Use this as an example of how a small agency with a simple website can still make an impact.
2038 Harvest Drive
Although this website is for a development, it earned mention because of the tools that the website offers. There is good design; the website is clean, has a good use of color, and is well-organized. One of the best features is the ability to go to a page and design your own home. You have a floor plan of a model home to which you can add and subtract furniture light fixtures; you can customize the design and save your plans for future reference. A Google map is also included that gives you a view of the development and directions to it. Pictures of existing model homes are also on the website to give you an idea of what your home may look like after it is built. This is an excellent example of putting the tools that a customer needs in their hands to help them make the decision to buy.
All of these websites are easy to use and let the visitors explore the properties and the website easily. For your real estate agency website, you need to create a website that will help your potential clients make the decision to use you as their agency and help them find a new home.
