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Undergraduate Marketing Organization

Marketing Around the World

The Undergraduate Marketing Organization [UMO] is celebrating marketing around the world during the 2011-2012 academic year. We look forward to speakers, panelists, networking opportunities, case competitions, and site vistis that highlight international marketing. To learn more about UMO's activties, including our case team, community service, advertising, and consultancy, please view About Us.

UPCOMING

Upcoming Events

General Body Meeting

We hope you enjoyed the 2011-2012 Marketing Week! Come to our general body meeting to learn how to get involved in the rest of the Undergraduate Marketing Organization's events and activities!When: 11/10/2011; 4:30PMWhere: UBA LoungeHow to get to the UBA Lounge: Option 1: Enter into the Tepper Building (Posner Hall) via the entrance closest to the library. Turn left through the glass door. To your right you will pass 1 door which is the Economics Department. The following door on your right is the Undergraduate Lounge (UBA Lounge). Option 2: Enter into the Tepper Building (Posner Hall) via the entrance near Gingers/The Exchange. Go up the stairs and walk straight until their is a hallway to your right (just past the bathrooms). Turn right and follow this hallway until the end through the glass doors. Turn left at the end of this hallway. The first room on your left is the Undergraduate Lounge (UBA Lounge).

Regional Conference

Save the Date: Saturday February 4!Details to Come

Past Events

General Body Meeting 1

General Body Meeting

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Come to our first General Body Meeting (GBM) of the year to learn about all of our upcoming activities, special dates, and most importantly ways to get involved. Special Guest: Michael Smith Professor of Information Technology and MarketingWhen: Tuesday, 9/13/2011; 5:30PMWhere: Margaret Morrison A14 (go into Margaret Morrison from the Margaret Morrison st. entrance. Go down the stairs on your left. Turn left at the bottom of the stairs to find the classroom.If you cannot attend this GBM. Feel free to e-mail us at umo_andrew.cmu.edu for updates.

Professor Dinner

Eat. Talk. Learn.Spend some time with Professor Kinshuk Jerath who has interests in Quantitative marketing models; analytical: distribution channels, pricing, salesforce compensation; empirical: customer base analysis, probability models.This is a great opportunity to connect with Professor Jerath in a casual environment.RSVP necessary: RSVP will be available after the GBM on 9/13/2011When: Friday, 9/16/2011; 5:30PMWhere: Union Grill

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How to Market Yourself

In preperation for the career conferences, learn from President & CEO of CorCom, Inc. and Adjunct Professor of Marketing Research at Carnegie Mellon University Lloyd Corder.This annual favorite event teaches students how to work the fair, stand out of the crowd, and be remembered by recruiters.When: Tuesday, 9/20/2011; 4:30PMWhere: Mellon Auditorium Posner Hall

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American Eagle

Learn about fulltime and internship opportunities at American Eagle Outfitters. Ask questions, understand the application process and openings, and network with recruiters and employees.When: Monday, 9/26/2011; 9:00PMWhere: Breed Hall, MM103RSVP: RSVP on TartanTrak, RSVP is not necessary to attend.About American Eagle: American Eagle Outfitters (NASDAQ: AEOS) is a leading retailer that designs, markets and sells its own brand of laidback, current clothing targeting 15 to 25 year-olds, providing high-quality merchandise at affordable prices. AE's original collection includes standards like jeans and graphic Ts as well as essentials like accessories, outerwear, footwear, basics and swimwear. American Eagle Outfitters currently operates 815 stores in 50 states, the District of Columbia and Puerto Rico, and 71 AE stores in Canada. A new branded intimates line under the name aerie by American Eagle arrived in American Eagle stores this Fall. The assortment includes a complete line of bras, undies and dormwear designed for American Eagle's core 15 to 25 year-old customer. AE also operates ae.com, which offers additional sizes and styles of favorite AE merchandise and ships around the world. The company opened MARTIN + OSA, a new sportswear concept targeting 25 to 40 year-old women and men, in the fall of 2006. For additional information and updates, visit www.martinandosa.com.

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[MAP] Show and Tell

Marketing Around the Planet [MAP]: A Show and Tell with guest from VenmoLocation: Simon Auditorium, inside the Tepper School of BusinessTime: 4:30 - 5:30pm Date: Thursday 10/13Points: 10/attendance, 5/participationCome participate in UMO's first membership development meeting!At this meeting you will:View the first ever Lightning Talks at CMU (view the membership page for more info). with special guest, Venmo co-founder, Iqramn Ismail co-present the talk!Participate in a marketing game! Discuss international marketing campaignsStart the global youtube conversation by asking your questions to be answered by international marketers!Bringing a campaign (information, video clips, cartoons, etc.) is not required to attend the event, but you will awarded participation points for sharing one. Please email umo_andrew.cmu.edu with your clip/article URL ahead of the event if you wish to share something.

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BOO-Grams

A Fundraiser: "Trick or Treat... Without the Treat." Halloween is just around the corner, and now is the perfect time to send your friends a BOO-gram through the Undergraduate Marketing Organization!For a small fee, we will cover and completely seal off your special friend's door with cobwebs and plastic spiders. After all, what better way to celebrate both the holiday AND your "friendship?" Order your BOO-gram: In Person: We will be tabling in the UC from Monday to Wednesday (10/24-10/26)Online: Supply is limited, so make an order reservation today! http://tinyurl.com/BooGramsPrices: Standard BOO-gram: $3 +Extra Spiders: +$1 +Candy Bag: +$3 +Personal Message: +$0.50 +Delivery Notification: +$0.50 (so you can see their reaction)Halloween Package Special $5(Standard BOO-Gram+Extra Spiders+Candy Bag)Don't miss this chance to show someone how much you love (or hate) them, and have fun while you're at it!

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Marketing Week

Marketing Week follows the development of Marketing Arount the Planet (MAP) from the self to the world.See: MAP: Marketing Week 2011-2012 for more details about events and how to join the MAP conversation!

Take a look at our previous events from this year

UMO hosts a variety of events including networking sessions, lectures, site-vistis, case competitions, and marketing conversations.

Students:

To stay informed about opportunities, join our distribution list by submitting a request on the feedback page

Professionals/Professors:

If you are interested in speaking/hosting an event with UMO, please contact us on the feedback page and we will direct you to the appropriate board member

Upcoming Events
Past Events

MEMBERSHIP

Points System Applause

Membership Points System

Attending and participating in various UMO events grants you access to higher membership levels.Levels:Active Member: 25 points + AMA Membership*(get added to UMO LinkedIn group, OrgTracker, and UMO website, and get invited to AMA Pittsburgh Networking Events)Gold: 60 points + AMA Membership*(all of the above and become listed on website as Gold member, get added to resume book, AMA Membership subsidy)Platinum: 100 points + AMA Membership*(all of the above and become listed on website as Platinum member, get t-shirt)*To be an official member you must register for the AMA . AMA Registration Instructions can be found herePoints:10 points - Attend an Event5 points - Participation25 points - Give a Lightning Talk5 points - Social MediaDESCRIPTIONS:Attend an Event: Make sure you sign-in (fill out the survey) for each event that you attend. You will receive 10 points for all GBMs, Speaker Events, Information Sessions, Site Visits, Professor Dinners, Workshops etc. See our upcoming events here.Participate: Indicating that you participated by answering/asking queastions during an event is an easy way to get 5 points!Give a Lightening Talk: Have something interesting you want to share with the club? Worked on a marketing project you want to talk about? Want to give a quick marketing related demo (such as a cool tip in InDesign?)? E-mail umo_andrew.cmu.edu and pick an upcoming event where you can present a 5-minute lecture/discussion to get 25 points! This is a great opportunity for you to present in front of professionals (i.e if a recruiter is coming and you RSVP to present at their information session!) and peers while practicing your presentation skills.Social Media: tweet _umoatcmu, follow _umoatcmu, post on The Undergraduate Marketing Organization facebook page, and/or like our facebook page. You get 2-5 points for each of these

Members List Business-woman

Members

Platinum Members:Tricia ChiouAlvi HasanSkye KimJovan LaurentElise LimVineeta MalhotraStephanie SchneiderMatthew SchwalmJulie ShimLillian SuRekha ToshokCindy WangAmanda YuanLuyba ZeylkmanGold Members:Active Members:Have Met Min. Point Requirements:Katherine CutiShannon HoAndre MisaryKaran SikkaNancy YueTo officially become members you must register for the AMA (see left for details)

Membership Overview

To be an official member you must:

Meet the requiremenets in the Points System

Be a member of the American Marketing Association (AMA). To download Instructions please visit here

Points System
Members List

SITE MAP and LINKS

Site Map

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HomeMissionRecent AccomplishmentsUpcomingUpcoming EventsRecent UpdatesPast Events (record)Executive BoardExecutive Board Contact Information (for general contact use Feedback Form)MembershipHow to Become an "Active Member"Current Membership ListMembership Only Section (for board use)Site Map + LinksSite MapExternal Useful LinksFeedbackContact Form

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Undergraduate Marketing Organization

Carnegie Mellon University

5000 Forbes Avenue

Pittsburgh, PA 15213 USA

e-mail: umo_andrew.cmu.edu

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