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Paper Bird, a California-based custom handmade jewelry company, has built a visually rich website that also serves as an online store. The homepage is minimalist in its design, with only navigation links set in a full-width toolbar along the top and a large background image of three models wearing chosen Paper Bird rings, necklaces and more. The Gallery page features items in various image-based elements: grid-styles portfolios, images clickable on hover, and image sliders that can be manually navigated with back and forward arrows. The Contact page keeps to the same simple, minimalist design as the homepage, and features concise contact details and a customized contact widget so visitors and potential buyers can contact the shop quickly through its free website. In The Shop page, visitors can choose between different categories, from rings to music items, each category featuring the items in an easy-to-update, thumbnail grid-styled portfolio, with linkable images on hover. Once clicked, each item opens up to reveal full product details, a short textual explanation, prices according to the shipping area and an “Add to Cart” button.
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