The Energy Loan program strives to persuade customers of REMC’s in Indiana to use less energy by helping them improve their home and energy usage to be more efficient. This would be accomplished by helping them finance home improvement projects and replacing inefficient appliances to consume less energy. The REMC, partnered with a financial organization, would sponsor the initial cost of these projects and be repaid through the monthly savings of the consumers. The end result would be a bank or credit union loaning to the REMC, which loans to the consumer. Download our marketing plan: download download
Bank-REMC relationship
REMC Advantage The REMC would be able to reduce energy expenditures as they currently want while raising awareness and participation in green technologies. They would also be able to harness a portion of the return from the program to pay expenses and further other avenues of green technology.
Consumer Advantage While the consumer would certainly save more money financing their projects themselves, this plan enables them to immediately have a lower energy cost at no cost to themselves. This program yields direct savings for the consumer at no initial cost for them, and with less hassle than they would have otherwise.
Bank Advantage The Bank involved would receive a new source of income from a new and untapped market. These loans would be a safe and secure investment in today’s market where many loans are being examined closely. This loan program would be a stable base of income to offset riskier loans. While each of the individual loans in this program may be too small for banks to finance individually, when amassed into one plan, they could provide a sizable source of income.
Strengths Highly advantageous Untapped market Stable loan Grants and Tax Credit opportunities
Weaknesses Lower than typical return
Opportunities Expansion Improvement in green technologies Grants and Tax Credits
Threats Default payments Change of service
Datamonitor. (2008). Bank of America Corporation. DataMonitor, 1. Retrieved December 4, 2008, from http://web.ebscohost.com/bsi/pdf?vid=4&hid=17&sid=97191ef5-3eaf-49ad-b19c-4eb6287b5286%40sessionmgr9. Department of Energy - Homepage. (n.d.). Retrieved December 7, 2008, from http://www.energy.gov/. EERE State Activities and Partnerships: Indiana. (n.d.). Retrieved December 7, 2008, from http://apps1.eere.energy.gov/states/state_specific_information.cfm/state=IN. Grants.gov - Contact Us. (n.d.). Retrieved December 7, 2008, from http://www.grants.gov/contactus/contactus.jsp.
OED: Home. (n.d.). Retrieved December 7, 2008, from http://www.in.gov/oed/. Repair Cost Estimates. (n.d.). Retrieved December 6, 2008, from pillartopost.com/home-repair-cost-upgrade-guide.aspx. Save Money, Energy and Water — Choose ENERGY STAR Qualified Clothes Washers : ENERGY STAR. (n.d.). Retrieved December 7, 2008, from http://www.energystar.gov/index.cfm?c=clotheswash.clothes_wasers_save_money Wabash - Tipmont REMC :: Home Energy Suite . (n.d.). Retrieved December 1, 2008, from http://tipmont.apogee.net/homesuite/calcs/rescalc/default.aspx.
www.mgmt323.com energyloan@gmail.com mgmt323t5@gmail.com
Jonathan Delvoie Bee Ai Lee Hsin-Hseng Lee Joyce Chiu Nick Howell
Further questions on the program or how it works? Interested in more information? Feedback or suggestions? Please contact us and let us know. Download our marketing plan: download download
jonathan.delvoie@gmail.com lee419@purdue.edu lee398@purdue.edu chiu0@purdue.edu nlhowell@purdue.edu
Video made by Bee Ai Lee and Joyce Chiu to help promote the Energy Loan program and going green.